100% capri

Founded in 2000 by Antonino Aiello in Capri, 100% Capri has established itself as a pioneer in luxury linen resortwear. Rooted in the effortless elegance of the Mediterranean, the brand exclusively utilizes premium European flax, primarily sourced from Normandy, to craft garments that are exceptionally lightweight, breathable, and hypoallergenic. Aiello’s vision was to elevate linen from a simple summer fabric to a symbol of sophisticated, sustainable luxury, blending traditional Italian tailoring with innovative textile techniques.

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