German-designed brand known for its globally inspired collections and commitment to high-quality, local European craftsmanship.
ORIGIN
Germany
PRICE TIER
premium
Founded in Munich in 2009 by Yasar Ceviker and Susi Streich, A Kind of Guise began as a student project and has since evolved into a respected international brand. The label is distinguished by its dedication to sourcing high-quality materials and producing its garments with small, local manufacturers in Germany and Italy. This commitment to craftsmanship is central to the brand's identity, operating under the motto "Quality Over Quantity" to create pieces that are both contemporary and timeless.