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add

Italian outerwear brand known for its lightweight, technical down jackets that merge performance and refined design.

ORIGIN

Italy

PRICE TIER

premium

Founded in 1999, the Italian brand add set out to transform down outerwear from a purely functional item into a versatile wardrobe staple for all seasons. The brand is built on creating exceptionally lightweight, comfortable, and warm garments through innovative fabrics and advanced quilting techniques. Its collections for men and women feature refined designs that range from minimal to more conceptual forms, developing a transversal concept of elegance suitable for an active, modern lifestyle.

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