American lifestyle brand known for its accessible, European-inspired knitwear and polished women's sportswear.
ORIGIN
United States
PRICE TIER
mid
Founded in 1979 in New York by Hungarian-American designer Adrienne Vittadini, the eponymous label began as an independent knitwear company that elevated the category beyond traditional sweaters. Vittadini, often referred to as the "Queen of Knits," built the brand on the philosophy that sophistication should feel effortless, blending European elegance with contemporary American ease. The brand quickly gained a reputation for its vibrant colors, signature prints, and innovative knitting techniques that reimagined separates for the modern working woman.