California-based swimwear and resort label known for its bohemian prints, eco-conscious materials, and effortless beachwear.
ORIGIN
United States
PRICE TIER
premium
Founded in 2009 by Japanese-American designer Mai Dalle Cort, Aila Blue is a premium swimwear and resort wear label rooted in coastal living. Now based in Oceanside, California, under the creative direction of Pauline Lucas and Lauren Harbin, the brand draws inspiration from the sea and sky to create effortless, bohemian-leaning collections. Aila Blue is defined by its original prints, vintage-inspired silhouettes, and relaxed aesthetic, offering a seamless transition from beach to city. The core product lineup features flattering bikinis, printed one-pieces, and breezy ready-to-wear items like maxi dresses and jumpsuits, all designed with a focus on minimalist luxury.