British-Argentinian designer Aitor Throup's gender-neutral streetwear line, translating his daily sketch archives into limited-edition, graphic-led apparel.
ORIGIN
United Kingdom
PRICE TIER
contemporary
Founded in 2020 by British-Argentinian designer Aitor Throup, TheDSA (The Daily Sketchbook Archives) serves as an accessible, gender-neutral extension of his highly conceptual design practice. Rooted in Throup’s daily meditation therapy of sketching without a specific objective, the brand translates his extensive archive of over 3,000 illustrations into wearable art. TheDSA eschews traditional logo branding in favor of a unique numerical visual identity, where each piece features a specific sketch and its corresponding archive number.