alejandra alonso rojas

Launched in 2016 by the Madrid-born, New York-based designer, Alejandra Alonso Rojas is a luxury brand built on a foundation of sophisticated craftsmanship and personal history. As a fourth-generation hand-knitter, Rojas infuses her collections with a deep appreciation for artisanal techniques, creating timeless pieces for a modern woman. The brand is distinguished by its signature hand-knits, impeccable tailoring, and fluid silk garments, often featuring natural, experimental hand-dyeing methods. Eschewing fleeting trends for a seasonless approach, the collections emphasize versatile, layerable pieces intended to be cherished and passed down through generations.

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