alva skateboards

Founded in 1977 in Santa Monica, California, by legendary Z-Boys member Tony Alva, Alva Skates holds the distinction of being one of the first skateboard companies owned and operated by a professional skater. Born out of the aggressive, surf-inspired pool skating movement of the 1970s, the brand revolutionized the industry by introducing multi-layered Canadian maple plywood decks and a rebellious, rock-and-roll attitude that forever changed skate culture.

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