amachi.

Founded in 2016 by designer Amachi Yoshimoto in Nagano, Japan, amachi. is a menswear label deeply rooted in the relationship between humanity and nature. Yoshimoto, who spent his early childhood in a remote, off-the-grid mountainous region of California with musician parents, channels his upbringing into the brand’s ethos. The label envisions clothing as a bridge to the natural world, favoring earthy tones, artisanal handwork, and richly textured fabrics.

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