amazing cosmetics

Founded in 2000 by friends Sue Katz and Lisa Thurman, Amazing Cosmetics began with a single mission: to create a high-performance concealer that offered full coverage without caking. Their resulting AMAZINGCONCEALER® quickly earned cult status among professional makeup artists and celebrities for its highly pigmented, long-wearing formula that remained undetectable on film and television sets. Building on this success, the American brand expanded into a full line of complexion-focused products, including primers and foundations, all rooted in a philosophy of creating multi-tasking, skin-loving essentials. The brand’s reputation was built behind the scenes on shows like *Sex and the City*, with its products designed to perform under pressure while feeling lightweight. Today, Amazing Cosmetics continues to focus on high-performance formulas that deliver professional-quality results for everyday use.