american fitness couture

Founded in 2014 by celebrity fitness trainer Linda LaRue, American Fitness Couture is a Los Angeles-based activewear brand that merges high-performance functionality with a rigorous commitment to ethical, domestic manufacturing. Born from LaRue’s desire to create workout apparel that supports the natural lines of the female body, the brand stands apart by producing 100% of its garments in Los Angeles, ensuring fair wages and a significantly reduced carbon footprint compared to overseas competitors.

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