american outfitters kids

Founded in 1976 by Etienne Vandemoortele as a textile import business, **AO76** (formerly American Outfitters) has evolved into a premier Belgian fashion house dedicated exclusively to children and teens (ages 4–16). Now led by the founder’s daughters and grandson, the brand bridges its heritage of importing iconic American sportswear—like Hanes and Fruit of the Loom—with a distinctively European sense of craft and detail.

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