Paris-based footwear house known for its signature flared pyramid heels and glamorous, celebrity-endorsed designs.
ORIGIN
France
PRICE TIER
luxury
Launched in 2018 by its Jordanian-Romanian founder, Amina Muaddi’s eponymous label quickly ascended to cult status with its modern, high-octane footwear. After studying at the European Institute of Design and gaining experience as a stylist and at her first shoe brand, Muaddi established her unique vision, designing in Paris and producing in Italy’s famed Riviera del Brenta shoemaking district. The brand’s identity is defined by its signature flared pyramid heel, a sculptural element that provides both stability and a distinctive silhouette. This design feature appears across a range of vibrant, jewel-toned slingbacks, mules, and sandals often crafted from satin, PVC, and leather, and adorned with crystal embellishments like the recognizable Begum buckle.