A Los Angeles-based house blending Scandinavian simplicity with American rock 'n' roll energy for modern women.
ORIGIN
USA
PRICE TIER
premium
Launched from a Los Angeles garage in 2012 by former model and blogger Anine Bing, the eponymous brand translates its founder’s personal style into a globally recognized label. The collections merge Scandinavian minimalism with a distinctly American rock 'n' roll edge, creating wardrobe staples for a modern, multifaceted woman. The brand's initial offering of a few key pieces, including denim and a leather jacket, has since expanded into a full range of ready-to-wear, including tailored blazers, graphic sweatshirts, signature boots, footwear, handbags, and fragrance.