American beauty supply brand known for its affordable, multicultural hair care tools and grooming accessories.
ORIGIN
United States
PRICE TIER
affordable
SPECIALIZATION
UNISEX
Founded in 1993 in Pennsylvania by Kevin Shinn, who named the company after his wife, Annie International was established to address the need for affordable, textured hair care. The brand has since grown into a cornerstone of the multicultural beauty supply industry, offering an expansive range of hair tools, cosmetics, and grooming accessories. Annie is widely recognized for its accessible approach to personal care, catering to diverse hair types and styling needs with products that range from silky satin durags and flexi rods to professional-grade brushes and salon equipment.