American home decor brand known for its cheerful, preppy aesthetic and handcrafted Dash & Albert rugs.
ORIGIN
United States
PRICE TIER
premium
Founded in 1994 in the Berkshire Hills of Massachusetts by a textile designer, Annie Selke began as a dining-room operation before expanding into a global home decor empire. Rooted in a preppy New England aesthetic, the brand is celebrated for its cheerful, color-forward approach to interior styling. The Annie Selke umbrella encompasses Pine Cone Hill, known for its luxurious, imaginative bedding, and Dash & Albert, which revolutionized the market with its durable, handcrafted cotton and wool rugs.