assembly new york

Founded in 2008 by former gallerist Greg Armas, Assembly New York began as a pioneering Lower East Side boutique before launching its eponymous label in 2009. Rooted in the city's downtown art scene, the brand reflects Armas's curatorial eye, offering a quiet, uniform-like approach to dressing that prioritizes discretion over ornamentation. The in-house collection features relaxed tailoring, slouchy knits, and elevated basics, often utilizing deadstock and upcycled materials to create pieces that feel both modern and timeless.

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