French resort-wear brand known for its glamorous, bohemian style and glittery screen-printed pieces inspired by the Riviera.
ORIGIN
France
PRICE TIER
premium
Established in 1998 in the heart of its namesake village, Au Soleil de Saint-Tropez embodies the sun-drenched, glamorous lifestyle of the French Riviera. The brand has become a local institution, capturing the region's chic, bohemian spirit through its relaxed yet stylish collections for women. Known for its signature glittery screen-printed T-shirts and unique, travel-inspired themes each season, the clothing evokes a sense of freedom and effortless sophistication.