Swiss watchmaking manufacture known for its avant-garde Royal Oak design and leadership in high-complication, handcrafted timepieces.
ORIGIN
Switzerland
PRICE TIER
luxury
Founded in 1875 by watchmakers Jules Louis Audemars and Edward Auguste Piguet, Audemars Piguet is the oldest fine watchmaking manufacturer still in the hands of its founding families. Based in Le Brassus, Switzerland, the brand was built on the founders’ respective skills in complex movements and meticulous regulation. This heritage of technical mastery is evident in its history of horological firsts, including the first minute-repeating wristwatch movement and the first skeleton watch. The brand’s defining moment came in 1972 with the introduction of the Royal Oak, a radical stainless steel timepiece designed by Gérald Genta that established the luxury sports watch category and remains the brand's most celebrated creation.