British contemporary jewelry brand known for its colorful gemstones, classic gold vermeil pieces, and everyday wearability.
ORIGIN
United Kingdom
PRICE TIER
premium
Founded in 2014 by Amelia Carmichael in London, Auree Jewellery was born from the belief that fine jewelry should be worn every day rather than saved for special occasions. The founder, who previously worked at an antique diamond jeweler in the West End, infused the brand with a deep appreciation for classic, enduring design and exceptional customer care. Auree is characterized by its vibrant use of natural gemstones, signature Russian wedding rings, and personalized engraved pieces. The brand’s core product lines—ranging from delicate gold vermeil chains to solid gold bangles—are designed with a timeless, travel-inspired aesthetic meant to withstand the rigors of daily life.