French conceptual label known for its hand-pleated, naturally dyed silk garments and radically transparent, craft-focused design.
ORIGIN
France
PRICE TIER
premium
Founded in Marseille in 2019 by Lisa Favreau and Lisa Guedel-Dolle, two designers with backgrounds in textiles and graphic arts who sought to merge creative expression with sustainable practices, Azur is a conceptual clothing brand rooted in radical transparency and traditional craftsmanship. The label challenges conventional fashion production through an artistic, intuitive approach, defined by its meticulous, non-mechanized processes. Azur is most notable for its signature hand-pleated silks and natural plant-based dyes, which give each garment a unique, living finish.

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