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baina

Antipodean towel brand known for its organic cotton, checkerboard patterns, and artful approach to bathing rituals.

ORIGIN

New Zealand

PRICE TIER

luxury

Founded in 2019 by Bailey Meredith and Anna Fahey, Baina is an Antipodean brand that has reimagined the humble towel as a design object and vessel for self-care. Drawing on their backgrounds in fashion and interiors, the founders sought to disrupt the neutrality of the bathroom with a distinct aesthetic anchored in fine art, sculpture, and color theory. The brand is best known for its signature checkerboard and stripe patterns, rendered in curated, earthy palettes like sage, tabac, and paloma sun that have become instantly recognizable markers of a stylish home.

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