American lingerie brand known for its comfortable, supportive bras and shapewear designed for everyday wear.
ORIGIN
United States
PRICE TIER
affordable
Founded in 1927 by Sara Stein, Bali is an American lingerie brand with a long history of providing comfortable and supportive undergarments for women. Originally the Fay-Miss Brassiere Company, it was renamed Bali in 1935 and is now a key part of the HanesBrands portfolio. The brand has built a reputation for its focus on fit and comfort, particularly for fuller figures, with signature collections like Passion for Comfort and Double Support. Bali's core offerings include a wide range of bras, panties, and shapewear, emphasizing practical features like seamless construction and innovative fabrics.