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bareloom

Los Angeles-based contemporary label known for its elevated, Americana-inflected basics and premium ribbed tanks.

ORIGIN

United States

PRICE TIER

contemporary

Founded in 2024 by sisters Brittney and Mia Rothweiler, Bareloom is a Los Angeles-based contemporary womenswear label redefining everyday basics with edge, ease, and intention. The founders, drawing from their search for a lighter, more purposeful wardrobe, built the brand around one of fashion’s most underestimated pieces: the tank top. Bareloom approaches the category through distinct cuts rather than treating every sleeveless top as interchangeable, offering a modern uniform for women who move through city life with confidence.

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