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b.b. wallace

Belgian luxury knitwear label known for its heirloom-quality 'forever sweaters' and double-faced Shetland wool construction.

ORIGIN

Belgium

PRICE TIER

luxury

Founded in 2025 by Belgian designer Meryll Rogge and British knitwear expert Sarah Allsopp, B.B. Wallace is a luxury lifestyle brand dedicated to the art of the “forever sweater.” Born from a desire to create garments with heirloom longevity, the label merges Rogge’s expressive, color-forward aesthetic—honed during her tenure at Dries Van Noten and as creative director of Marni—with Allsopp’s technical mastery of Anglo-Saxon knitting traditions. The brand operates on a philosophy of “slow fashion” and conscious design, rejecting seasonal trends in favor of enduring, multigenerational pieces.

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