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bell & ross

French watchmaker known for its Swiss-made, aviation-inspired timepieces and iconic square-cased designs.

ORIGIN

France

PRICE TIER

luxury

Founded in 1992 by designer Bruno Belamich and entrepreneur Carlos Rosillo, Bell & Ross began as a university project with a singular vision: to create functional, durable timepieces for professionals. Guided by the principle that “function shapes form,” the French brand draws its inspiration from the history of aviation and military specifications. Early watches were produced in Germany by Sinn, but a partnership with Chanel in the late 1990s enabled the move to its own high-end manufacturing facility in La Chaux-de-Fonds, Switzerland.

Featured Items

BR 03 Phantom Automatic Ceramic Watch, Ref. BR03A-PH-CE/SRB

BR 03 Phantom Automatic Ceramic Watch, Ref. BR03A-PH-CE/SRB

$4,445.00

BR 126 OFFICER BLACK

BR 126 OFFICER BLACK

$4,700.00

BR 03-92 HOROGRAPH

BR 03-92 HOROGRAPH

$3,200.00

BR-05 Diamond

BR-05 Diamond

$12,200.00

Bell & Ross BR-X5 Black Titanium

Bell & Ross BR-X5 Black Titanium

$10,300.00

BR-03 - BR-01 - BR-X3 - BR-X1 - 22MM dark brown coloured calfskin leather strap

BR-03 - BR-01 - BR-X3 - BR-X1 - 22MM dark brown coloured calfskin leather strap

$225.00

WW1 HEURE SAUTANTE PLATINUM

WW1 HEURE SAUTANTE PLATINUM

$33,694.00

BR 123 - BR 126 - BR V2 - BR V3 Black coloured calfskin leather strap

BR 123 - BR 126 - BR V2 - BR V3 Black coloured calfskin leather strap

$225.00