American resort wear brand known for blending modern silhouettes with traditional Indian artisanal craftsmanship.
ORIGIN
United States
PRICE TIER
contemporary
Founded in 2009 by former luxury retail executive Jeanne Daniel, Bella Tu—meaning "beautiful you" in Italian—was born after a transformative trip to India. Inspired by the elegance of traditional kurtis and saris, Daniel sought to merge Western sensibilities with ancient Indian embellishment techniques. The brand is rooted in New Canaan, Connecticut, but its production takes place in Mumbai, where Daniel collaborates closely with designer Gopi Vaid and a team of skilled artisans.

$59.99$294.80

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$259.99$398.00

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$259.99$398.00

$59.99$294.80

$498.00

$299.99$468.00

$69.99$228.00

$319.99$498.00

$259.99$398.00

$289.99$448.00

$259.99$398.00