betty blue
Italian fashion house known for its ultra-feminine aesthetic, pastel palettes, and tailored glamour.
ORIGIN
Italy
PRICE TIER
premium
SPECIALIZATION
WOMEN
Founded in 1998 by designer Elisabetta Franchi in Bologna, Italy, Betty Blue began as the company’s original moniker before evolving into the globally recognized Elisabetta Franchi label in 2012. Rooted in a 'Made in Italy' philosophy, the brand is celebrated for its unapologetically feminine style, characterized by sculptural silhouettes, soft pastel hues, and intricate detailing like sequins and embroidery.
Featured Items
Women‘s Casual Pants
$38.00$220.00
Women‘s Summer Dress
$50.00$279.00
Women‘s Casual Pants
$38.00$220.00
Women‘s Summer Dress
$50.00$279.00
Learn More
Elisabetta Franchi Fall 2025 Ready-to-Wear Collection
A review of the Fall 2025 collection presented at Palazzo Acerbi, highlighting the designer's focus on bold, unapologetic femininity and 90s-inspired minimalism.
Pronovias, Elisabetta Franchi Unveil First Bridal Collection
Reports on the brand's strategic entry into bridal fashion through a collaboration with Pronovias, while also noting significant leadership changes including Marco Bizzarri's investment and chairmanship.
Elisabetta Franchi Spring 2026: Powering On
Coverage of the Spring 2026 runway show in Milan, detailing the collection's sartorial blazers, power-walking silhouettes, and the brand's acquisition of Palazzo Acerbi.
The Audacity of Elisabetta Franchi’s FW25 Runway Show
An analysis of the Fall/Winter 2025 collection, describing the runway presentation as an emblem of defiant opulence and exploring the brand's avant-garde approach to sensuality.
Elisabetta Franchi: "Never give up" made in Italy
A comprehensive profile of founder Elisabetta Franchi, chronicling her journey from humble beginnings and the founding of Betty Blue to building a global fashion empire.