The world's oldest watch brand, this Swiss luxury house is revered for its exclusively mechanical, craft-focused watchmaking.
ORIGIN
Switzerland
PRICE TIER
luxury
As the world's oldest registered watch brand, Blancpain has upheld a tradition of mechanical watchmaking since its founding by Jehan-Jacques Blancpain in Villeret, Switzerland, in 1735. The house famously adheres to the slogan, "Since 1735, there has never been a quartz Blancpain watch," a principle that guided its 1980s revival and defines its identity today. This philosophy ensures every timepiece is a testament to heritage craft, with each watch assembled by a single master watchmaker.