bleusalt

Founded in 2017 in Malibu, California, by Lyndie Benson—a photographer whose coastal lifestyle directly inspired the brand's relaxed aesthetic—Bleusalt is an American lifestyle label centered on elevated, seasonless basics. The brand was born from Benson's desire to create a beach-friendly alternative to cashmere, leading to the use of its signature Tencel modal fabric derived from sustainably sourced beechwood. This ultra-soft, breathable material forms the foundation of Bleusalt's core product lines, which include fluid wraps, tailored joggers, and minimalist loungewear designed for effortless, everyday wear.

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