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bloomeffects

A Dutch-inspired skincare brand using the regenerative botanical power of tulips from its family farm.

ORIGIN

Netherlands

PRICE TIER

premium

Bloomeffects is a “field-to-face” skincare brand that launched in 2019, founded by beauty industry veteran Kim van Haaster. The brand’s story began when van Haaster moved to the Netherlands and discovered the unique properties of tulips on her husband's fourth-generation family farm. Bloomeffects became the first brand to harness the regenerative power of this flower, creating a proprietary Dutch Tulip Complex from upcycled tulip bulbs that would otherwise be discarded. This complex, rich in amino acids and antioxidants, promotes hydration and cellular growth, forming the foundation of the entire product range.

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