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blue of a kind

Milan-based studio known for upcycling vintage denim and deadstock fabrics into contemporary, one-of-a-kind garments.

ORIGIN

Italy

PRICE TIER

premium

Founded in Milan in 2018, Blue of a Kind is a fashion studio built on the principle of upcycling and circularity. The brand sources high-quality vintage garments and deadstock fabrics, deconstructing them to create entirely new, contemporary designs. Each piece is handcrafted in Italy, preserving the signs of past wear as part of its unique story, and is individually numbered. This approach is inspired by the Japanese philosophy of Wabi-Sabi, which finds beauty in imperfection and transience. The brand’s signature 'Indigo memories'—darker patches of denim revealed during reconstruction—symbolize the garment’s past life.

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