London-based music platform known for broadcasting underground scenes and its culture-defining streetwear apparel.
ORIGIN
United Kingdom
PRICE TIER
contemporary
Launched in London in 2010 by Blaise Bellville and Thristian Richards, Boiler Room began with a single webcam taped to a wall, live-streaming DJ sets from a disused boiler room. It quickly evolved from a niche Ustream channel into a global cultural curator, championing underground music scenes from grime and techno to jazz and hip-hop across more than 200 cities. Its raw, in-the-round broadcast format offers an unfiltered window into local dance floors, creating an intimate connection between artists and a worldwide digital audience. Everything the brand does is rooted in the energy of club culture and its power to unite people.