Swedish accessories brand known for its functional, minimalist leather work bags designed specifically for businesswomen.
ORIGIN
Sweden
PRICE TIER
premium
Founded in 2019 in Stockholm by sisters Persheng and Perdica Babaheidari—a former management consultant and a medical student—By Banoo was born from a shared frustration over the lack of functional yet stylish work bags for women. The brand focuses on empowering the modern careerist through thoughtfully engineered accessories that bridge the gap between professional utility and Scandinavian minimalism. By Banoo’s core product line revolves around structured briefcases, capacious totes, and travel duffels crafted from LWG Gold-rated Italian leather. Signature pieces like the Signature Briefcase and the 12 Hour Duffel Bag are defined by their smart internal layouts, featuring padded laptop compartments, luggage straps, and dedicated pockets for tech accessories. The aesthetic is clean and understated, utilizing timeless colorways and subtle hardware to ensure longevity in a professional wardrobe.