byeloise

Founded in London in 2014 by Lena and Anine—two Scandinavian mothers with backgrounds in fashion and finance—byEloise was born from a desire to elevate the everyday hair tie. The brand is best known for its signature Bangle Bands, which are designed to function seamlessly as both durable hair accessories and stylish charm bracelets. Moving away from flimsy elastics that easily break or lose their stretch, byEloise focuses on creating robust, comfortable pieces that can securely hold even the thickest hair.

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