capranea

Founded in 2008 in the Swiss Alps by Marc Haensli—whose family lineage is tied to the advent of modern-day skiing—Capranea merges technical alpine performance with refined, minimalist design. The brand’s name combines the Latin reference to the resident ibex with the Greek word for new, reflecting its vision to elevate winter sports apparel. Capranea is defined by its function-first philosophy, resulting in sleek, low-key luxury pieces that transition seamlessly from the slopes of Zermatt and Aspen to city streets.

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