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caramel

British luxury house known for its modern-vintage style, distinctive color palette, and craft-focused womenswear and childrenswear.

ORIGIN

United Kingdom

PRICE TIER

luxury

Founded by former lawyer Eva Karayiannis in 1999, Caramel began as a challenge to the conventional childrenswear of the time. From its origins in a London kitchen, the brand has grown to include womenswear and homewares, all while maintaining a distinctive identity rooted in quiet, understated luxury. Karayiannis sought to create clothes that were both beautiful and practical, moving beyond fleeting trends to establish a modern, individual style. The brand is recognized for its confident use of bold prints and a sophisticated, often unconventional, color palette.

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