Faith-based men's and boys' activewear brand known for its bold colors and elevated everyday athletic apparel.
ORIGIN
United States
PRICE TIER
premium
Founded in 2018 as a division of Texas-based lifestyle label Brianna Cannon, CHAMP by BC is a men’s and boys’ activewear line rooted in faith, confidence, and individuality. The collection was conceptualized by founder Brianna Cannon’s firstborn son, Champ, to offer an alternative to standard athletic apparel. Drawing on Cannon’s background in luxury retail and fashion merchandising, the brand delivers elevated everyday essentials that prioritize both comfort and character.