chella

Founded in 2003 by former NFL player Chris Kolodziejski, Chella is a beauty brand born from the inspiration of empowering women. Growing up in Southern California, Kolodziejski witnessed his single mother's success and wanted to translate that spirit of empowerment into a line of cosmetics. The brand focuses exclusively on brow and eye makeup, believing these features are central to connection and expression. Chella is committed to clean beauty, offering products that are vegan, cruelty-free, paraben-free, and gluten-free. Their product lineup includes eyebrow pencils, creams, gels, highlighters, and their well-known heated eyelash curler, all designed to be easy to use for a natural, approachable look.

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