cherevichkiotvichki

Founded in 2011 by self-taught Lithuanian designer Victoria Andrejeva, Cherevichkiotvichki—which playfully translates to “a shoe by Victoria” in old Slavic—is a footwear and accessories label rooted in nostalgia and craft. Drawing from Andrejeva’s childhood memories of Soviet-era utilitarianism and Baltic heritage, the brand specializes in shoes, boots, and bags that are handcrafted between a London studio and an atelier in Italy. The designs merge a romantic, poetic quality with a modern, functional approach, reflecting a deep respect for traditional shoemaking techniques.\n\nCentral to the brand's identity is its focus on material research, particularly unique leather dyeing and treatment methods that create a rich, natural color palette of maroons, bronzes, and patinated whites. Andrejeva prioritizes the object itself over branding, intentionally omitting visible labels to let the quality and construction of the pieces speak for themselves. This anonymous, craft-focused philosophy has cultivated a dedicated following and led to notable collaborations, including with Yohji Yamamoto. The result is a collection of timeless, utilitarian objects that feel both personal and resonant.