Montreal-based women's apparel brand known for its ultra-soft athleisure, relaxed silhouettes, and positive statement graphics.
ORIGIN
Canada
PRICE TIER
contemporary
Founded in 2013 in Montreal, CHRLDR (pronounced "cheerleader") is a women's apparel brand rooted in the journey toward self-love, growth, and positivity. The brand merges a sporty, urban aesthetic with whimsical, mystical undertones. CHRLDR is known for its ultra-soft knits, relaxed silhouettes, and signature statement graphics that often feature positive affirmations and emoji-inspired motifs.