clare v. x every mother counts

Launched in 2015, Clare V. x Every Mother Counts is an ongoing philanthropic collaboration between Los Angeles-based accessories brand Clare V. and the maternal health non-profit founded by Christy Turlington Burns. Rooted in founder Clare Vivier’s signature Parisian-meets-Californian aesthetic, the partnership began with a limited-edition canvas tote and has since expanded into seasonal capsule collections featuring graphic sweatshirts, t-shirts, and bags. The designs frequently incorporate bold, French-inspired typography—such as the popular "Maman Je T'aime" and "Liberté, Egalité, Maternité" motifs—blending effortless casualwear with a clear activist message.

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