clean reserve

Clean Reserve is a fragrance brand built on the principles of sustainability, transparency, and conscious creation. Launched in 2015 as a more complex evolution of the original CLEAN line, it operates under the parent company Clean Beauty Collective, which was founded in Canada in 2003. The brand stands at the intersection of luxury and environmental responsibility, pioneering a “farm-to-fragrance” approach. This involves using reserves of fine ingredients that are sustainably sourced from and give back to local farming communities worldwide, such as vetiver from Haiti and vanilla from Madagascar. The brand’s core product is a line of layerable, unisex Eau de Parfums, designed to be mixed and matched for a personalized scent.

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