code of the west

Founded in 2021 by Idaho-based artist and former commercial illustrator Chris Hunt, Code of the West began as a passion project exploring the unwritten rules of frontier life. Hunt, who previously collaborated with brands like Filson and Black Rifle Coffee, channeled his deep appreciation for Western heritage into a creative studio and lifestyle label. The brand operates at the intersection of storytelling and design, offering a curated selection of apparel, journals, wall art, and coffee that reflects the quiet dignity of the working West.

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