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cold hearts

Basketball-inspired streetwear and activewear sub-brand of Overtime Elite known for its bold, youth-driven athletic apparel.

ORIGIN

United States

PRICE TIER

affordable

Cold Hearts is a basketball and streetwear sub-brand launched in 2022 by Overtime Elite (OTE), the disruptive youth basketball league based in Atlanta, Georgia. Created as part of OTE’s initiative to give its athletes equity and creative input, the brand was developed collaboratively with players who helped design its identity, logos, and colorways. Operating more like a modern streetwear label than a traditional sports franchise, Cold Hearts channels a youth-driven, high-energy aesthetic.

Featured Items

OT x And1 Mixtape Tee

OT x And1 Mixtape Tee

$28.00$40.00

Diamond Doves Hat

Diamond Doves Hat

$24.50$35.00

Diamond Doves Tee

Diamond Doves Tee

$28.00$40.00

Cold Hearts Monogram Shorts

Cold Hearts Monogram Shorts

$49.00$70.00

Outside Shorts

Outside Shorts

$45.50$65.00

Nightmares Varsity Jacket

Nightmares Varsity Jacket

$87.50$125.00

Cold Hearts Ice Trucker Hat

Cold Hearts Ice Trucker Hat

$24.50$35.00

Camo Tee

Camo Tee

$28.00$40.00