Basketball-inspired streetwear and activewear sub-brand of Overtime Elite known for its bold, youth-driven athletic apparel.
ORIGIN
United States
PRICE TIER
affordable
Cold Hearts is a basketball and streetwear sub-brand launched in 2022 by Overtime Elite (OTE), the disruptive youth basketball league based in Atlanta, Georgia. Created as part of OTE’s initiative to give its athletes equity and creative input, the brand was developed collaboratively with players who helped design its identity, logos, and colorways. Operating more like a modern streetwear label than a traditional sports franchise, Cold Hearts channels a youth-driven, high-energy aesthetic.

$28.00$40.00

$24.50$35.00

$28.00$40.00

$49.00$70.00

$45.50$65.00

$87.50$125.00

$24.50$35.00

$28.00$40.00

$28.00$40.00

$24.50$35.00

$28.00$40.00

$49.00$70.00

$45.50$65.00

$87.50$125.00

$24.50$35.00

$28.00$40.00