converse

Founded in Massachusetts by Marquis Mills Converse in 1908, Converse began as a rubber shoe company before creating the world’s first performance basketball sneaker, the All Star, in 1917. The shoe’s trajectory was forever changed when basketball player Charles “Chuck” Taylor joined as an ambassador, leading to design improvements and his signature being added to the iconic ankle patch. After dominating the basketball court for decades, the Chuck Taylor All Star was adopted by counter-culture, becoming a symbol of rebellion for artists and musicians in the rock, punk, and skateboarding scenes.

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