Mexican lifestyle brand known for its iconic beach-inspired apparel, casual swimwear, and relaxed coastal aesthetic.
ORIGIN
Mexico
PRICE TIER
affordable
Founded in 1925 in Mexico by German immigrant and brewmaster Adolph H. Schmedtje, Corona has evolved from a beloved pale lager into a global lifestyle brand synonymous with beach culture. Rooted in a relaxed, sun-soaked aesthetic, the brand's lifestyle and apparel extensions translate its iconic beverage identity into wearable, everyday pieces. Corona’s core product lines include casual swimwear, board shorts, organic cotton T-shirts, and loungewear, often rendered in a signature color palette of ocean blues, sunset yellows, and crisp whites. The brand caters to a broad audience seeking comfortable, vacation-ready attire that embodies a carefree, coastal mindset.