cotton rib

Founded in 2019 by Kim Kardashian, SKIMS is a solutions-oriented brand that has reshaped the underwear, loungewear, and shapewear markets. Born from Kardashian’s own search for effective and comfortable solutions, the brand launched with a mission to provide inclusive options for every body type, size, and skin tone. Its core collections, including the signature Cotton Rib and the buttery-soft Fits Everybody lines, are celebrated for their minimalist style and expansive range of neutral shades. SKIMS quickly distinguished itself through a focus on technical construction, comfort, and a body-positive approach, offering sizes from XXS to 5XL.

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