Los Angeles-based luxury brand known for its 70s rock-and-roll inspired design and artisanal, in-house craftsmanship.
ORIGIN
USA
PRICE TIER
luxury
Founded in 2020 by True Religion co-founder Jeffrey Lubell and his wife Carrie Stroup, Coût de la Liberté is a luxury fashion house rooted in the creative spirit of Los Angeles. The brand channels a rebellious, free-spirited energy, drawing heavily from the tangible vibe of 70s rock'n'roll, music, and the California landscape. With a focus on extraordinary craftsmanship, the label produces all its garments in-house at its downtown LA atelier, ensuring meticulous quality control from ideation to the final product. The men's and women's collections are defined by their bold silhouettes and extravagant, globally-sourced textiles like Italian cashmere and French leathers.