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cove recycled

California-based men's lifestyle brand known for its coastal-inspired, tactical-leaning apparel made from recycled materials.

ORIGIN

United States

PRICE TIER

mid

SPECIALIZATION

MEN

Founded in 2020 by brothers Sean and Alec Todd, Cove (often known as Cove USA) is a California-based men's lifestyle brand rooted in coastal culture and outdoor utility. Born from a desire to merge surf-inspired aesthetics with tactical functionality, the brand caters to an active demographic of surfers, fishermen, and outdoor enthusiasts. Cove’s product philosophy centers on creating durable, comfortable staples that transition seamlessly from the beach to everyday wear.

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